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- ENGINEERING -

NOT EVERY PROJECT RUNS FROM BEGINNING TO END, SOMETIMES YOU START IN THE MIDDLE.  AS A TRUSTED PARTNER FOR BIOMERIEUX, OCCASIONALLY WE ARE BROUGHT IN TO HELP FINISH A PROJECT SMOOTHLY.  THE DensiCHECK REQUIRED OUR ENGINEERING SKILL SET.  OUR JOB, MAKE SURE THE ITEM HELD UP THE NEW DESIGN, WHILE ALSO MAKING SURE IT COULD PERFORM IT'S JOB AND SURVIVE THE DAILY UI/UX THAT WAS EXPECTED.  THIS ITEM HAD TO BE EASY TO ASSEMBLE, HAVE THE RUGGEDNESS TO WITHSTAND DAILY USE AND CLEANING, WHILE MAINTAINING IT'S REALIBITY FOR THE USER.

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Design Intent

WHEREVER WE START IN A PROJECT KNOWING WHAT CAN BE COMPROMISED AND WHAT CANNOT IS THE DIFFERENCE BETWEEN A VISION FULFILLED AND JUST MERE ENGINEERING.

BALANCING VALUES, ART OR SCIENCE? 

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BRAND LANGUAGE
BOLD / MODERN / TECH

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“Science can amuse and fascinate us all, but it is engineering that changes the world.”

- Isaac Asimov, American writer, professor of biochemistry